When it comes to making business decisions, Amazon sellers understand the importance of having accurate data. Indeed, having the necessary tools and information is cited by more than one-third of Amazon sellers as critical to success. Jungle Scout is a one-stop shop for Amazon business management.
Among its competitors, it has the longest history of data aggregation and analysis, and data accuracy is central to its operations. Jungle Scout developers work hard to ensure that every decision made by a seller is informed by real-time Amazon marketplace behavior and guided by industry-leading insights.
Jungle Scout and Viral Launch are both well-known, information systems designed to assist businesses in expanding and selling on Amazon — and which tool do sellers prefer? Amazon sellers frequently choose a favorite based on criteria such as data accuracy, seller support, and feature quality and breadth. They want to use the tools that will help them predict and achieve success, keep up with Amazon’s ever-changing marketplace, and resolve any bumps in the road. We’ll go over the major characteristics of such two seller technology solutions as well as provide translucent side-by-side analogies.
The data accuracy of Jungle Scout:
In our fictitious scenario, we’ve created an exciting product to sell on Amazon. According to Jungle Scout’s estimated sales data, the product represents a profitable opportunity. But, before we order a large quantity of inventory, we need to understand our investment risk — after all, no product is guaranteed to succeed on Amazon.
jungle scout vs Viral Launch Expert knowledge & Insight
Jungle Scout was created by sellers for sellers, and it was the first of its kind to hit the market. Greg Mercer, the company’s CEO, made eight-figure sales on Amazon and founded Jungle Scout to help other entrepreneurs build their own successful ecommerce businesses. He was named Best Amazon Expert in 2017 and has since been named a finalist for Ernst & Young’s Entrepreneur of the Year (2019, 2020) and The Software Report’s Top 50 SaaS CEO .
Greg grew Jungle Scout from a one-man operation in 2015 to a large team of engineers, customer success specialists, and Amazon experts, many of whom also run their own Amazon businesses. The Jungle Scout team regularly showcases their abilities in front of a live audience with the recurring Million Dollar Case Study, in which they research, source, and launch new products on Amazon, walking viewers through every step of getting started with FBA.
MDCS has raised over $1 million in sales to date, with all proceeds going to charity. In contrast, information on Viral Launch’s team is scarce, though it appears that its founder was not an experienced Amazon seller when the company was founded.
It’s unclear whether the Viral Launch ranks include other Amazon sellers who, like Jungle Scout, develop features and customer resources with personal ecommerce experience.
In contrast, information on Viral Launch’s team is scarce, though it appears that its founder was not an experienced Amazon seller when the company was founded. It’s unclear whether the Viral Launch ranks include other Amazon sellers who, like Jungle Scout, develop features and customer resources with personal ecommerce experience.
Both have an advantage.
In terms of team experience selling on Amazon and resulting ecommerce expertise, Jungle Scout appears to have a leg up on Viral Launch — though this could be attributed to a lack of communication. We’ll call it a tie because we don’t know for sure.
